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To All The Boys I've Loved Before

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To All The Boys I’ve Loved Before

 
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We helped Awesomeness Films, in partnership with Netflix, to create a Snapchat Lens for their newest summer release, To All The Boys I’ve loved Before. A spinning bottle Lens that seeks to recreate a crucial moment between our stars Lara Jean and Peter.

 

CLIENTS: Awesomeness Films/Netflix

 
 
 

 
 
 

challenge

Awesomeness wanted to have an interactive Lens that was shareable among the fans and would capture the spirit of the film itself.

 

solution

One of the key moments of the film is when Lara Jean plays Spin The Bottle with Peter. Using this as our base, we created a Lens that mimics that game of Spin The Bottle and delivers you a letter that dares you to escape your comfort zone. The Lens can be played with people around you or sent as a Snap.

 
 
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credits

 
 

EXECUTIVE PRODUCER

Frank Shi, Xuan Buddhavong

 

CREATIVE DIRECTOR

Shawn Kim

 

DEVELOPER

ChAR Digital

 

3D

Frank Shi, Xuan Buddhavong

 

SOUND FX

Austin Lim

 

 

SOFTWARE

Maya, After Effects, Lens Studio