Da Dào Title
A title introduction for Da Dao Media Group for YCC Film Beijing. YCC wished to create a world that would reveal Da Dao Media Group.
CLIENT: Da Dao Media Group
AGENCY: YCC Film Beijing
CG PRODUCTION: Paper Triangles
challenge
Crafting a surreal, mysterious, and majestic title design to bring people into the world of Da Dao Media.
solution
Drawing from old Chinese ink paintings, we were able to convey the scale of Da Dao's ambition visually with huge landscapes filled with floating mountains and misty clouds. A world where their namesake philosopher, Laozi, lived.
